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 ”The results so far from the new online copywriting have been outstanding.  We are currently tracking  a 44% increase in conversions over the same time frame last year.  -Lisa Borg, VP Marketing, Slimband

ATTN: Successful Business Owners and Entrepreneurs

Are You “Stuck” at a Basic Success Level?

       Do you lack marketing clarity?  

       Still relying on one-shot marketing tactics?

       Not sure how to go from survive to thrive?

 
Many business owners hit a growth plateau after some initial success.

The reason? They run out of time.

Time for all the things that made them successful in the first place.

Especially when it comes to marketing – the lifeblood of any business.  

Instead of continuing to look for sales opportunities, come up with new ideas, build new relationships and create new products and services, they become bogged down by the day-to-day details of running a successful business.

They are working IN their businesses instead of ON them.

After they do slog their way through the managerial and administrative quicksand that awaits them every week, they try one-shot marketing tactics hoping to eliminate their sales peaks and valleys and replace them with will steady, predictable business growth.

That might have worked 15 years ago but not anymore with prospects who are being courted by competitors who realize the key to successful selling in today’s noisy marketplace is a systematic approach designed to increase the “know, like and trust’ factor that must be there for a successful selling relationship to flourish.

Let’s face it. Every business owner has to find a way to bring on new clients and customers.

And even though many have the marketing savvy and can write some sales copy, what they lack is a chunk of time and a clear head along with the additional marketing and copywriting knowledge needed to connect the dots and implement an effective, hands-off marketing system once and for all.

This lack of a marketing system prevents them from focusing their efforts and energies on the growth activities that will allow them to break through to the next level.

Instead, they get bogged down managing customer, putting out fires, wading through administrative tasks with the never-ending spectre of the need to continually find new sales opportunities.   

Finding effective ways to generate new sales prospects is difficult enough in today’s competitive marketing environment. Trying to do it with one hand tied behind your back? Exhausting. Frustrating. And, almost impossible.

If any of this sounds familiar, please read on.

Hi. I’m Gerry Black – the creator of Relax Communications.

My role is to free you up to work on stuff you like to do – without continually worrying about how you’re going to bring new customers on board.

That way, you can get back to focusing your passion and energy on ideas and strategies that WILL allow you to break through to your next level on the success ladder.

How do I do it?   

By helping you create a simple marketing system that lets you use leverage to move your business past the plateau and put you on the road to real success. 

Many of the clients I work with have some ”parts” of a system in place.  Like a website. Maybe an email campaign. And a sales letter.

But often, their sales copy falls short of the kind of structured, conversational style approach that combines just the right amount of emotion and logic needed to get their sales prospect to take action.

Especially where web copy is involved. Lots of what I see falls into the ‘electronic brochure’ style that does nothing to sell a visitor on taking the next step in your buying process.

An effective marketing system today attracts attention, allows your prospects to get a real feel for your interest in helping them and acknowledges the fact that you understand they may not be ready to do business with you until a feeling of trust has been created.

I help my clients get the pieces in place so their marketing goes on auto-pilot sending them a predictable, steady stream of selling opportunities.

That can really make for a good night’s sleep.    

By the way, I’m no “next shiny thing” guru who can triple your business in thirty days.

But I do know how to help you leverage the selling power of the timeless fundamental sales and marketing truths behind all succcesful marketing and sales copy – online or off.

Here’s what sets me apart: Although I’m a professional freelance Toronto online copywriting and marketing consultant, I’m first and foremost a salesperson with 20 years of successful selling experience in two extremely competitive industries - advertising and telecom.  

I know how to convert lookers into lifetime customers.

And I can do the same for you.

Imagine bringing in new clients around the clock!  That’s what a marketing system can do for you.

Instead of waking up anxious because you may have gotten behind in your new business development activites, the system is in place working for you – regardless of what you’re doing.

If your marketing efforts aren’t producing the sales results you want - give me a call at 905-716-7130 and we can have a complimentary 20-minute chat about how my Toronto copywriting skills and marketing experience can help you generate more sales. I promise you’ll learn something of value whether we decide to work together or not.

As a first step, maybe go to the top right hand side on the page and order my FREE report, “7 Marketing Mistakes That Could Be Costing You Thousands!” – an insider primer that identifies seven ways you can increase the effectiveness of your marketing.

Or, call me today and let’s talk about how to get your marketing producing the results you want.

To your  success,

Gerry

Gerry Black is a freelance Toronto marketing writer who works with clients in the U.S. and Canada.