Suffering from Marketing Overwhelm and Frustration?

Suffering from Marketing Overwhelm and Frustration?

We all need to market our businesses. But with so many options out there, it can be intimidating. And if marketing isn’t your core competency, it can be overwhelming. If that’s you, no worries. There is a way to get unstuck and all it takes is for you to make a...

read more
Best Results: Email Marketing or Social Media? Find out!

Best Results: Email Marketing or Social Media? Find out!

If you're like many other marketers, you probably invest a fair amount of time on social media - writing status updates, creating ads, monitoring likes and mentions etc. Now, here's a question: How much time do you spend on email marketing - that includes growing your...

read more
Email or Direct Mail: Which is more effective?

Email or Direct Mail: Which is more effective?

Reaching prospects and customers today is more challenging than ever. Diminishing attention spans and bright shiny thing distractions are forcing marketers to sharpen their marketing focus and find ways to effectively reach, and sell today’s customers. It’s not always...

read more
Solve Your Client Attraction Problem Today!

Solve Your Client Attraction Problem Today!

When it comes to making money in our business, we all face the same problem. How to attract prospects so we can use our services and prospects to solve their problems. And not just any prospect…we want people who can afford our services and are interested before they...

read more
How to Write Website Content That Connects With Prospects

How to Write Website Content That Connects With Prospects

The World of Website Content Has Changed Back when the internet began, companies would cram their websites with content they repurposed from their existing print  materials - brochures, press releases, presentations - whatever they could get their hands on. Which is...

read more
Are You Silently Missing out on 80% of Your Sales?

Are You Silently Missing out on 80% of Your Sales?

Let’s face it: almost all the people who come to your website for the first time won’t be buying on the first visit.That’s a fact.Just think of your own surfing habits.For sake of explanation, let’s assume the owner of the site you visit understands that today’s...

read more
Make More Sales Using This Stealth Marketing Strategy

Make More Sales Using This Stealth Marketing Strategy

Take a look around at businesses in your industry and you’ll find that most are commodity-type businesses - there’s nothing unique about any of them - they’re all selling similar products at about the same price or they offer about the same service.That’s your...

read more
The Copy Trick That Instantly Doubles Your Selling Odds

The Copy Trick That Instantly Doubles Your Selling Odds

From time to time, I get into discussions regarding the effectiveness of using long sales copy.This is not an article on why long sales copy ALWAYS trumps short copy when presented to a qualified prospect. Take my word for it. It does.However…Some qualified prospects...

read more

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Suffering from Marketing Overwhelm and Frustration?

Suffering from Marketing Overwhelm and Frustration?

We all need to market our businesses. But with so many options out there, it can be intimidating. And if marketing isn’t your core competency, it can be overwhelming. If that’s you, no worries. There is a way to get unstuck and all it takes is for you to make a...

read more
Best Results: Email Marketing or Social Media? Find out!

Best Results: Email Marketing or Social Media? Find out!

If you're like many other marketers, you probably invest a fair amount of time on social media - writing status updates, creating ads, monitoring likes and mentions etc. Now, here's a question: How much time do you spend on email marketing - that includes growing your...

read more
Email or Direct Mail: Which is more effective?

Email or Direct Mail: Which is more effective?

Reaching prospects and customers today is more challenging than ever. Diminishing attention spans and bright shiny thing distractions are forcing marketers to sharpen their marketing focus and find ways to effectively reach, and sell today’s customers. It’s not always...

read more
Solve Your Client Attraction Problem Today!

Solve Your Client Attraction Problem Today!

When it comes to making money in our business, we all face the same problem. How to attract prospects so we can use our services and prospects to solve their problems. And not just any prospect…we want people who can afford our services and are interested before they...

read more
How to Write Website Content That Connects With Prospects

How to Write Website Content That Connects With Prospects

The World of Website Content Has Changed Back when the internet began, companies would cram their websites with content they repurposed from their existing print  materials - brochures, press releases, presentations - whatever they could get their hands on. Which is...

read more
Are You Silently Missing out on 80% of Your Sales?

Are You Silently Missing out on 80% of Your Sales?

Let’s face it: almost all the people who come to your website for the first time won’t be buying on the first visit.That’s a fact.Just think of your own surfing habits.For sake of explanation, let’s assume the owner of the site you visit understands that today’s...

read more
Make More Sales Using This Stealth Marketing Strategy

Make More Sales Using This Stealth Marketing Strategy

Take a look around at businesses in your industry and you’ll find that most are commodity-type businesses - there’s nothing unique about any of them - they’re all selling similar products at about the same price or they offer about the same service.That’s your...

read more
The Copy Trick That Instantly Doubles Your Selling Odds

The Copy Trick That Instantly Doubles Your Selling Odds

From time to time, I get into discussions regarding the effectiveness of using long sales copy.This is not an article on why long sales copy ALWAYS trumps short copy when presented to a qualified prospect. Take my word for it. It does.However…Some qualified prospects...

read more
How to Attract Prospects to Your Offer

How to Attract Prospects to Your Offer

Want to know how to get more customers who can’t wait to buy your product or service?Despite what some would have you believe, it’s not as difficult as you might think. No need to manipulate or hypnotize them into buying. You just need to give them what they want.And...

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Hello from the HUMAN Side

Hello from the HUMAN Side

“I must've called a thousand times…”I believe Adele. Me, not so much.I USED TO call prospects on the phone - as in COLD CALL. In fact, some of my best clients have come from this activity.And not once did I ever feel unwelcome.Now, to be fair, I never called up and...

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